{"id":459762,"date":"2025-01-02T19:00:58","date_gmt":"2025-01-02T19:00:58","guid":{"rendered":"https:\/\/cryptoslate.com\/?p=459762"},"modified":"2025-01-02T19:00:58","modified_gmt":"2025-01-02T19:00:58","slug":"morgan-stanley-subsidiary-looking-to-offer-crypto-trading-amid-regulatory-optimism","status":"publish","type":"post","link":"https:\/\/cryptoslate.com\/morgan-stanley-subsidiary-looking-to-offer-crypto-trading-amid-regulatory-optimism\/","title":{"rendered":"Morgan Stanley subsidiary looking to offer crypto trading amid regulatory optimism"},"content":{"rendered":"

Morgan Stanley's crypto subsidiary, E-Trade, is preparing to offer crypto trading,<\/span>\u00a0The Information reported<\/strong><\/span><\/a> on Jan. 2, citing two people familiar with the plans.<\/span><\/p>\n

According to the report, the lender's move is motivated by its anticipation of a more favorable regulatory environment under President-elect Donald Trump's<\/a> incoming administration.<\/span><\/p>\n

However, before launching such a service, E-Trade would need approval from key regulators, including the Federal Reserve. Its parent company is a bank holding organization, so it falls under the central bank's oversight.<\/span><\/p>\n

Morgan Stanley acquired E-Trade in 2020. At the time of its acquisition, it had over 5.2 million accounts and $360 billion in assets under management.\u00a0<\/span><\/p>\n

Morgan Stanley's entry into crypto trading would bring considerable capital and legitimacy to the space, potentially encouraging greater participation from individual and institutional investors.<\/span><\/p>\n

Notably, Charles Schwab<\/a>, the largest publicly traded brokerage in the US, has also<\/span> expressed interest<\/a><\/strong> in crypto trading.\u00a0<\/span><\/p>\n

In November, CEO Rick Wurster indicated that Schwab would explore the possibility if regulatory conditions improved. Like E-Trade, Schwab would require approval from the Federal Reserve due to its banking operations.<\/span><\/p>\n

Should these firms secure the necessary approvals, the crypto market could see a wave of new entrants and heightened competition, challenging established players and bridging the gap between traditional and digital finance.<\/span><\/p>\n

Crypto optimism in the US<\/strong><\/h2>\n

The potential launch of crypto trading services by traditional finance giants highlights the mainstream interest in this sector now that regulation could become more friendly.<\/span><\/p>\n

As Trump nominates crypto-friendly names to his team,<\/span> such as<\/a><\/strong> the new US Securities and Exchange Commission Chairman Paul Atkins<\/a>, the involvement of established institutions could reshape the competitive landscape while drawing more capital into the market.<\/span><\/p>\n

In addition to traditional finance firms joining the crypto market, industry players<\/span> hope<\/a><\/strong> for regulatory movements on Trump's first day. Executive orders to make access to banking services easier are among the expectations.<\/span><\/p>\n

Moreover, new crypto-related products could hit the markets, further increasing institutional interest. Bloomberg exchange-traded fund (ETF) analysts Eric Balchunas<\/a> and James Seyffart<\/a> expect a<\/span> wave of approvals<\/a><\/strong> for new crypto ETFs this year.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Morgan Stanley’s crypto subsidiary, E-Trade, is preparing to offer crypto trading,\u00a0The Information reported on Jan. 2, citing two people familiar with the plans. According to the report, the lender’s move is motivated by its anticipation of a more favorable regulatory environment under President-elect Donald Trump’s incoming administration. However, before launching such a service, E-Trade would […]<\/p>\n","protected":false},"author":1511,"featured_media":447989,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,1,77968,11,79849],"tags":[],"post_folder":[],"acf":[],"yoast_head":"\nMorgan Stanley subsidiary looking to offer crypto trading amid regulatory optimism<\/title>\n<meta name=\"description\" content=\"The company would still need a Federal Reserve approval to offer crypto-related services.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cryptoslate.com\/morgan-stanley-subsidiary-looking-to-offer-crypto-trading-amid-regulatory-optimism\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Morgan Stanley subsidiary looking 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